We’re compiling the results of our Food Blogging Survey, but one thing we’re closely observing is blogger motivation. While most bloggers are in it for passion for the subject or personal satisfaction, 32% of food bloggers use their blog as a revenue stream. That said, about three in five earn no money at all, and another one in five earn less than $200 per month. So is it possible to make money blogging?
Yes. In fact, some of our survey respondents are able to draw in a significant revenue stream. Just over 5% of the blogs in our sample earn more than $2,000 per month, and about half of these earn more than $4,000 per month. So how do they do it?
Bloggers have tried a number of different ways to generate revenue. Among the high-earning group, general ad servers have been often tried but are rarely successful, while targeted ad networks have proven much better. Brand promotion and sponsored products have seen greater success as well. While this data offers us valuable insight, we think it’s important to hear from bloggers experiencing this success directly.
At this year’s IFBC you’ll have the opportunity to do just that with our all-conference panel, How to Make Money Blogging. You’ll hear from a panel of experts who have put their blogs to work. Munchie Musing’s Catherine Enfield will moderate the discussion featuring Best Friends for Frosting’s Melissa Johnson and Cake Whiz’s Abeer Rizvi. Discover how they’ve done it, where they find the most opportunity, what works, what doesn’t and how to apply this knowledge to your own blogs. You’ll also have the opportunity to ask them questions directly!
Not registered yet? Don’t miss out! Register today to make the most of your blogging experience. See our outstanding speaker line-up and full agenda here.
See you in Sacramento!