We’re pleased to share today’s guest post with you from Christina Peters. Christina will be presenting at #IFBC18 next month. Make sure to say hello, ask her your burning questions and of course, pop into her session! Not yet registered for this amazing event? Don’t delay. Register now.
I’m so excited to be speaking at this years IFBC’s conference. I’ll be talking about how to put your food photography to work for you WITHOUT developing a single recipe or writing blog posts.
I’ve been a professional food photographer for 25 years now. I do not do any recipe developing, I don’t do any food blog posts either. I actually photograph food that was made by somebody else.
I don’t even style my own food. I hire food stylists to do that for me. My clients understand this way of working and expect this. Sometimes they even have their own stylists that they want me to work with. These stylists create the food, and then I photograph it.
What I’m really excited to talk to you about is all the different types of food photography clients that you can have. Many of whom I’m sure you didn’t even think about that could be right in your neighborhood.
These types of clients can help you create an additional income source for your food photography.
COMMISSIONED WORK
These types of job are called “commissioned work”. This is where you are being hired to shoot a job and paid a commission to do so on a project by project basis.
There are two types of clients that I will go into a lot of detail on. There are 15 different types of clients that fall into two categories. We have Client Direct and then we have Agency Clients.
CLIENT DIRECT
Client direct clients are those that you will be working one on one with. There is no middleman here. Many times you are actually working with the people who are writing your pay check, or they tell their accountant to write the check. You get the idea.
I have a list of 10 different types of Client direct businesses that need YOUR food photography skills, right now.
For those of you that are confident with your food styling, many of these client direct businesses can also use that, if you want to style the food you shoot.
AGENCY CLIENTS
Agency clients are the other businesses who hire someone else to handle all of their advertising needs. Agency clients are very used to hiring photographers and do so on a regular basis. They are constantly needing new photographers.
I have a list of 5 different types of agency clients to share with you. One of them I’m pretty sure you might not be aware of, so I can’t wait to tell you all about that.
HOW TO FIND AND CONTACT ALL THESE CLIENTS
It wouldn’t be very fair of me to tell you all about these clients and then not tell you how to find them, who to contact in that business, how to contact them, and what to say, so I’m also going to talking about that as well.
So please come and see my breakout session on Friday August 24th at 3:30 pm so I can help you do a lot more with your food photography than you ever thought of doing.