Join Us for a Fresh Thinking Excursion with
Join Mootral on an exciting trip to the UC Davis beef farm where you will have the ultimate farm-to-fork experience – being the first in North America to try the world’s first climate-friendly beef!
The way that cows usually digest food results in GHG emissions being released into the environment. On this tour, you will learn about Mootral, an all-natural feed supplement that helps cows digest, reducing GHG emissions by a minimum of 30 percent and you will see it in action. Upon arrival to the UC Davis beef cattle feedlot, you will be greeted by one of the leading scientists in sustainable agriculture, Professor Ermias Kebreab.
Ermias will provide an overview of different activities to achieve sustainable livestock agriculture, including what are enteric fermentation and methane emissions and why they matter. Most importantly, he will walk you through the current trial you will witness in action, of beef cattle eating the Mootral feed and GHG emissions being measured through the GreenFeed system.
Following the tour, you will be pampered with a world-first, premium dinner featuring climate-friendly, dry-aged and smoked prime rib beef raised, processed and prepared at UC Davis. After dinner, you will be taken back to your hotel with a new appreciation for farm-to-fork and some Mootral swag to remember the experience.
This event is now open! If you’re not yet registered for the IFBC, you can register here now. If you are registered you can reserve your seat at the link below.
Fresh Thinking: Mooving towards a Climate-Friendly Cow, Max capacity: 50, $25, Reserve your seat today! Note: Participants must confirm and sign a waiver that states they have not been outside of the continental United States within the 7 days prior to this excursion.