The International Food Blogger Conference is thrilled to announce our keynote speaker for this year’s event in Sacramento, California from September 29-30!
Claire oversees Tasty’s content direction and partnerships in the food community, and consults on recipe development. While BuzzFeed initially gained popularity a decade ago with its well-known lists and quizzes, it’s now the world’s leading tech-powered media company, with a cross-platform news and entertainment network, including Tasty, which, with the help of Claire, recently launched the Tasty One Top, BuzzFeed’s first-ever smart appliance. As a highly successful network and significant revenue force, Tasty connects its audience through food content across its platforms and the all-new Tasty app for iPhone, which is available on the App Store with nearly 1,700 video recipes. And with billions of monthly views, we’d say they’re certainly masters!
Claire will offer us a look into the world of food content, its growing significance in the food industry, where culinary trends are heading in this visual landscape, and how food bloggers, writers, and media influencers can utilize video platforms, as well as the latest culinary trends, to further their own success.
So please join us in welcoming Claire to #IFBC17. We can’t wait to hear from her!
And if you’re not yet registered for the IFBC, don’t delay – from Claire to our all-star panel of top bloggers discussing monetization, and from Google analytics to Instagram growth, you need to be here!
In response to the concerns of a number of our food bloggers, IFBC and Tasty have mutually agreed that the timing isn’t right for Tasty give the keynote address at our 2017 conference. We have heard the concerns from a number of food bloggers and have responded. Frankly, we were not aware this was an issue and we should have been; for that we at IFBC apologize. Tasty had planned on unveiling several upcoming partnership opportunities to build relationships with bloggers and will do so in the coming months in a different venue.
We thank Claire King from Tasty and everyone for your interest – both those who expressed concerns and those who expressed positive comments. We remain dedicated to providing our attendees with a high-quality, valuable and fun conference. We hope to see you in Sacramento.